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How Websites Can Sell Items from Other Sites Without Redirecting Users

A method for a website to display and process purchases for items listed on a completely different website, allowing users to buy products without ever leaving the page they are currently browsing.

Granted 2017ActiveExpires 2036Owned by PayPal IncInvented by Mark Joseph Gardner, Hugh Evan Williams, Valerie Nygaard

Original patent title: “Composite search results

Plain-English explanation by SahiLast reviewed · June 15, 2026

A method for a website to display and process purchases for items listed on a completely different website, allowing users to buy products without ever leaving the page they are currently browsing. Granted to PayPal Inc in 2017 with 19 claims and 2 forward citations.

Key facts

Patent numberUS 9792375
StatusActive
FieldSoftware & Internet
AssigneePayPal Inc
InventorsMark Joseph Gardner, Hugh Evan Williams, Valerie Nygaard
Filed2016
Granted2017
Claims19
Times cited2
LitigationNone on record
Value · $78K$250KModest

Coverage

What does this patent actually cover?

The patent describes a system where a search engine on a 'first website' fetches product information from a 'second website' and displays it directly to the user. Instead of forcing the user to click a link and navigate away to the second site, the system uses remote APIs to embed interactive elements. This allows the user to perform transaction-based functions, such as placing a bid or purchasing an item, directly within the interface of the first website. Essentially, it turns a search results page into a functional storefront for external retailers.

The gap

What does this patent NOT cover?

  • Does not cover standard search results that only provide links to external websites.
  • Does not cover systems that require the user to navigate to the second website to complete a purchase.
  • Does not cover general web scraping that does not include a transaction-based interface element.
  • Does not cover offline transactions or systems that do not use remote APIs to facilitate the interaction.

These exclusions are unique to PatentBrief — derived from the actual claim language, not patent-office boilerplate.

What made this novel

The innovation lies in using remote APIs to inject 'functionally-active' elements into a third-party search result, effectively turning a static search list into a live transaction portal for external inventory.

Composite search results(Primary claim)ecommercesoftwareconsumer electronics

Schematic visualization of the patent's claim structure. Hand-drawn diagrams in progress for each landmark patent.

Where you've seen this

Real-world examples

01

Google Shopping results that allow direct checkout

02

Social media 'buy' buttons integrated into third-party feeds

03

Comparison shopping engines with embedded 'add to cart' features

Why it matters

The bigger picture

This technology addresses the 'friction' of web navigation, where users often abandon purchases if they are forced to jump between multiple tabs or sites. By keeping the user within a single interface, companies like PayPal can increase conversion rates and keep users within their own ecosystem longer. It represents a shift from the web as a collection of linked documents to the web as a collection of integrated, functional services.

Filed

June 15, 2016

Granted

October 17, 2017

Market context

Who's building on this

Companies in this space

PayPal, the original assigneeassigneeThe entity that owns the patent — usually the inventor's employer or a company.Read more →, continues to integrate these types of seamless checkout experiences into their payment processing suite. Major search engines and large e-commerce aggregators also utilize similar API-driven integration patterns to keep users engaged within their own platforms.

Market impact

This patent reflects the industry-wide move toward 'headless' commerce and integrated shopping experiences. It helped formalize the technical approach for platforms to act as intermediaries, reducing the reliance on traditional affiliate link models where users are simply sent away to another site.

Claim 1 — Plain English

What this patent covers

The patent describes a system where a search engine on a 'first website' fetches product information from a 'second website' and displays it directly to the user. Instead of forcing the user to click a link and navigate away to the second site, the system uses remote APIs to embed interactive elements. This allows the user to perform transaction-based functions, such as placing a bid or purchasing an item, directly within the interface of the first website. Essentially, it turns a search results page into a functional storefront for external retailers.

The clever bit

The innovation lies in using remote APIs to inject 'functionally-active' elements into a third-party search result, effectively turning a static search list into a live transaction portal for external inventory.

What it does not cover

  • Does not cover standard search results that only provide links to external websites.
  • Does not cover systems that require the user to navigate to the second website to complete a purchase.
  • Does not cover general web scraping that does not include a transaction-based interface element.
  • Does not cover offline transactions or systems that do not use remote APIs to facilitate the interaction.

Patent timeline

Filing

Application submitted to the patent office

Publication

Application published, typically 18 months after filing

Grant

Patent officially issued

PatentBrief Score

Impact Score

Early stage

Citation count

10/40

Early citations

Claim breadth

13/20

Broad claimsclaimsThe numbered statements at the end of a patent that legally define what the inventor owns.Read more →

Recency

10/20

Granted 5–10 years ago

Assignee scale

0/20

Independent or smaller assigneeassigneeThe entity that owns the patent — usually the inventor's employer or a company.Read more →

PatentBrief Impact Score — based on citation count, claim breadth, recency, and assignee scale. Not a legal assessment.

Heuristic Value Estimate

What this patent might be worth

Modest

$78K$250K

Midpoint $156K · 10.0 yr remaining · industry ×1.6

Adjust inputs →

Heuristic only — blends forward/backward citation counts, claim scope, time remaining, litigation history, and CPC-derived industry baseline. Real valuations need a professional appraisal.

The original legal language

Original claims

19 claims as filed with the patent office.

Concepts involved

ClaimPrior artNon-obviousnessNoveltySpecificationAssigneePatent term

Citations

Patent lineage

Cites earlier patents

31

earlier patents this invention cites as foundations

View prior art →

Cited by later patents

2

later patents that build on this invention

View patents →

Cite this patent

Gardner, M. J., Williams, H. E., & Nygaard, V. (2017). How Websites Can Sell Items from Other Sites Without Redirecting Users (U.S. Patent No. 9,792,375). U.S. Patent and Trademark Office. https://patentbrief.org/patent/us/9792375/facebook-privacy-checkup

Auto-generated from the patent record. Double-check author order and the issue date against the official USPTO document before submitting.

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Common Questions

Frequently Asked Questions

What does How Websites Can Sell Items from Other Sites Without Redirecting Users cover?

A method for a website to display and process purchases for items listed on a completely different website, allowing users to buy products without ever leaving the page they are currently browsing.

Who owns patent US 9792375?

PayPal Inc owns this patent, granted in 2017.

When does this patent expire?

This patent is expected to expire on October 17, 2037, when the invention enters the public domain.

What is patent US 9792375 cited by?

This patent has been cited by 2 later patents that build on its ideas.

What problem does this patent solve?

This technology addresses the 'friction' of web navigation, where users often abandon purchases if they are forced to jump between multiple tabs or sites. By keeping the user within a single interface, companies like PayPal can increase conversion rates and keep users within their own ecosystem longer. It represents a shift from the web as a collection of linked documents to the web as a collection of integrated, functional services.

What does this patent NOT cover?

Does not cover standard search results that only provide links to external websites.

Same assignee

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Last reviewed: June 15, 2026 · PatentBrief is not a law firm and this is not legal advice.