{
  "patent_number": "US 9268820",
  "country": "US",
  "title": "How Google Displays Knowledge Panels Next to Search Results",
  "original_title": "Providing knowledge panels with search results",
  "summary": "A method for automatically assembling and displaying information boxes on search result pages by pulling data from multiple sources based on user query patterns.",
  "what_it_does": "This patent describes a system that identifies a 'factual entity' (like a person, place, or thing) within a user's search query and automatically populates a 'knowledge panel' alongside standard search results. The system selects a specific template based on the entity type (e.g., a person vs. a map) and pulls content from at least two different sources to fill in the blanks. It ranks this content based on how often other users have searched for that specific entity in combination with that information. For example, if you search for a famous actor, the system uses the 'person' template to pull an image from one source and a biography from another, displaying them together in a sidebar without requiring you to click away.",
  "what_it_does_not_cover": [
    "Does not cover simple text-based snippets that appear as standard search results.",
    "Does not cover panels that are manually curated or hard-coded by human editors.",
    "Does not cover search results that do not include a sidebar-style knowledge panel area.",
    "Does not cover systems that pull all information from a single, unified database."
  ],
  "filed": "2012-08-03",
  "granted": "2016-02-23",
  "expires": null,
  "status": "active",
  "holder": "Google LLC",
  "holder_url": "https://patentbrief.org/company/google-llc",
  "inventors": [
    {
      "name": "Jeromy W. Henry",
      "url": "https://patentbrief.org/inventor/jeromy-w-henry"
    }
  ],
  "times_cited": 25,
  "tags": [
    "software",
    "ai_ml",
    "ecommerce"
  ],
  "abstract": "Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing knowledge panels with search results. In one aspect, a method includes obtaining search results that are responsive to a received query. A factual entity referenced by the query is identified. Content is identified for display in a knowledge panel for the factual entity. The content includes at least one content item obtained from a first resource and at least one second content item obtained from a second resource different than the first resource. Data is provided that causes the identified search results and the knowledge panel to be presented on a search results page. The knowledge panel presents the identified content in a knowledge panel area that is along side at least a portion of the search results.",
  "url": "https://patentbrief.org/patent/us/9268820/onedrive-cloud-storage",
  "markdown_url": "https://patentbrief.org/patent/us/9268820/onedrive-cloud-storage/md",
  "google_patents_url": "https://patents.google.com/patent/US9268820",
  "relatedPatents": []
}