{
  "patent_number": "US 10210529",
  "country": "US",
  "title": "Delivering Targeted Ads and Digital Content to Remote Kiosks",
  "original_title": "Systems and methods for advertising on remote locations",
  "summary": "A method for sending digital content and personalized advertisements to remote kiosks by combining scheduled data pushes with real-time requests.",
  "what_it_does": "This patent describes a system where a central server manages digital content and ads for remote kiosks. It uses a 'semi-dynamic' transfer method: the central server pushes some content during scheduled times to optimize network traffic, while the kiosk requests remaining pieces in real-time as users interact with it. The system tracks user browsing and transaction history to customize the ads shown on the kiosk's display. For example, if a user browses for a specific movie at a kiosk, the system uses that data to display ads for related merchandise or future screenings on the kiosk screen.",
  "what_it_does_not_cover": [
    "Does not cover systems that rely solely on real-time streaming without scheduled background data pushes.",
    "Does not cover advertising systems that do not incorporate user-specific browsing or transaction data.",
    "Does not cover simple static digital signage that displays the same content to every user regardless of their activity."
  ],
  "filed": "2006-04-03",
  "granted": "2019-02-19",
  "expires": null,
  "status": "active",
  "holder": "Mediaport Entertainment Inc",
  "holder_url": "https://patentbrief.org/company/mediaport-entertainment-inc",
  "inventors": [
    {
      "name": "Jon Butler",
      "url": "https://patentbrief.org/inventor/jon-butler"
    },
    {
      "name": "Mark Nakada",
      "url": "https://patentbrief.org/inventor/mark-nakada"
    }
  ],
  "times_cited": 0,
  "tags": [
    "consumer_electronics",
    "software",
    "telecommunications",
    "ecommerce"
  ],
  "abstract": "Systems and methods for delivering digital content from a central location to one or more remote locations while advertising at the remote locations are described. The systems contain a centrally-located device where the digital content is stored, a remotely-located device for delivering the digital content to an end user, and means for semi-dynamically transferring the digital content from the central location to the remote location. At the remote location(s), the digital content may be previewed, viewed, or purchased by the end user. Both electronic and physical advertisements may be displayed according to demographic data collected from users, browsing activities, and the like. Security information may be delivered along with the digital content to reduce or eliminate unauthorized duplication or distribution of the digital content.",
  "url": "https://patentbrief.org/patent/us/10210529/shopify-app-store",
  "markdown_url": "https://patentbrief.org/patent/us/10210529/shopify-app-store/md",
  "google_patents_url": "https://patents.google.com/patent/US10210529",
  "relatedPatents": []
}